Amazon’s Retail Revolution (Genre Giants)

By DeFame of the WRONG CROWD » Business, Documentary, Genre Giants
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We follow the fortunes of the ultimate online retail success story – a business that was born in a garage twenty years ago and grew into a 100 billion pound global giant. Along the way, the Amazon phenomenon has inspired, shaped – and sometimes squeezed – the rest of the retail sector, while revolutionizing attitudes to online business and transforming the way people shop.

Amazon’s Retail Revolution Business Boomers BBC Full documentary

British people now do more of their shopping online than any other nation and in 2013, tens of millions of British customers used Amazon to buy 4.5 billion pounds’ worth of goods. The story of the growing use of Amazon is the story of the internet age.

Time and again, founder Jeff Bezos has moved the goalposts for many industries. Publishers, retailers and even the French minister of culture criticise Amazon’s practices and bemoan its sheer size, but Amazon defends its record for providing customers with choice and competitive prices. Furthermore, Bezos’ confidence in his mantra of ‘start with the customer and work backwards’ is already taking Amazon into new sectors – groceries, ebooks, film production, and cloud computing.

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About The Author


While endlessly working on new material, DeFame runs his blog, GenreGiants.com - "Genre Giants" focuses on self-growth and serves as a platform to promote indie artists/companies, as well as the Giants who helped define their Genre's.

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