Conceived in 1985 from beneath the mists of Daly City, California and founded in the new and emerging low end sounds reverberating throughout the country, SPINTRONIX was born.
Through music a group of individuals became friends, friends became a crew, and eventually the crew became a corporation. In a region famous for its contributions to the DJ culture, SPINTRONIX ranks as one of the most renowned names in DJ entertainment, unanimously celebrated as pioneers of the “mobile” crew era.
The short documentary “GENERATIONS” chronicles SPINTRONIX from a group of high school kids looking to make a name for themselves, to adults running a full-scale entertainment company over three-decades later. Under the same family vibe it started from the crew has evolved with the times, and remain a name synonymous with fresh.
With lessons in longevity and the importance of structure and professionalism, this is more than a story about good DJ’s. Loaded with archival photos and footage, as well as commentary from the founders and testimonials from world famous DJ’s and scholars, “GENERATIONS” serves as a pivotal chapter in Bay Area DJing history.
Armed only with turntables, a mixer and a pile of records, hip-hop DJs and turntable musicians have changed the face of music. However, whilst hip-hop has long been recognized as an influential popular culture both culturally and sociologically, hip-hop music is rarely taken seriously as an artistic genre. Hip-Hop Turntablism, Creativity and Collaboration values hip-hop music as worthy of musicological attention and offers a new approach to its study, focusing on the music itself and providing a new framework to examine not only the musical product, but also the creative process through which it was created. Based on ten years of research among turntablist communities, this is the first book to explore the creative and collaborative processes of groups of DJs working together as hip-hop turntable teams. Focusing on a variety of subjects – from the history of turntable experimentation and the development of innovative sound manipulation techniques, to turntable team formation, collective creation and an analysis of team routines – Sophy Smith examines how turntable teams have developed new ways of composing music, and defines characteristics of team routines in both the process and the final artistic product. Relevant to anyone interested in turntable music or innovative music generally, this book also includes a new turntable notation system and methodology for the analysis of turntable compositions, covering aspects such as material, manipulation techniques and structure as well as the roles of individual musicians.